Privacy Policy

1. Information We Collect

We collect information necessary to process your orders and improve your shopping experience, including:

• Contact Details: Name, email address, phone number, and shipping/billing address.
• Transaction Details: History of purchases (we do not store full credit card/UPI details; these are handled by secure payment gateways).
• Identity Verification: Government-issued ID for high-value jewelry purchases (as per legal requirements).

2. How We Use Your Information

• To process and deliver your jewelry orders.
• To send order updates and tracking information via SMS or WhatsApp.
• To share updates about new collections, festive offers, or special discounts (you can opt-out anytime).
• To comply with legal requirements for precious metal transactions.

3. Data Security

We implement industry-standard security measures to protect your personal information from unauthorized access, misuse, or disclosure. All payment transactions are processed through secure, PCI-DSS compliant payment gateways.

4. Third-Party Sharing

We only share your data with essential service providers, such as:

• Courier Partners: To deliver your jewelry safely (e.g., BlueDart, DTDC, India Post).
• Payment Processors: To securely handle transactions (e.g., Razorpay, Paytm, PhonePe).
• Government Authorities: When required by law for tax compliance or legal proceedings.

We do not sell or rent your personal information to third parties.

5. Your Rights

• You can request access to or correction of your personal data.
• You can opt-out of marketing communications at any time.
• You can request deletion of your account and data (subject to legal retention requirements).

6. Cookies

We use cookies to enhance your browsing experience and remember your preferences. You can disable cookies through your browser settings, though this may affect website functionality.

7. Changes to This Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page with a revised "Effective Date."

8. Governing Law

This Privacy Policy is governed by the laws of India. Any disputes will be subject to the jurisdiction of the courts in Namakkal District, Tamil Nadu.